Holy Roku Batman!
CTV, Streaming, OTT, an absolute disrupter to the media ecosystem. Cable penetration 2021 at 56%
Quibi content on Roku reaches more viewers in 2 weeks than it reached in eight months on Quibi
FAST -free ad-supported streaming TV moving almost as fast as Virgin Galactic
Lightning strikes, wife screams, dog #1 in the closet #2 in the bathroom, computer modem dies...
Make waves, challenge the traditional, change beliefs, shatter boundaries...I want to be a disrupter
BMO Capital forecasts CTV Ad Investment to grow at 23% through 2030
Quibi Content finally having success on Big Screens- now rebranded as Roku Originals
Advertisers and Viewers have new options.
Influence best prospects, in optimal trade areas, with little waste. It really is simple Media Math
In the past year, pay-TV providers experienced a net loss of more than 5.01 million subscribers
Nielsen ratings flawed from the beginning. I hope impression based advertising improves measurement
Consumers, Marketers, Bueller...Need another reason for #CTV #OTT
The best investments in business and life are free
74 percent of US HH have a Subscription Video On Demand Service (CTV | OTT)
CTV = Connected TV | OTT = Over The Top TV
DYNAMIC & INTERACTIVE