Robert Eckelman
It's not what people say it's what they do, the majority of streamers opt for Ad-Supported streaming

Survey says 49% of adults choose ad-supported streaming over a more expensive ad-free option. Only 22% are willing to pay for ad-free option.
There is no need to wonder why Hulu, HBO Max, Peacock, Paramount +, Discovery +, and Soon Disney+ all offer Ad-Supported options.
#CTV #Streaming #OTT always getting better for viewers and advertisers