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This blog is about local CTV | OTT advertising. It is about successful marketing. Please enjoy, contribute and share.

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Trump mugshot- marketing genius

Robert Eckelman

Aug 25, 20231 min read

“Tossed Salads & Scrambled Eggs.” Never knew what it meant but one of my favorite shows

“Tossed Salads & Scrambled Eggs.” Never knew what it meant but one of my favorite shows

“Tossed Salads & Scrambled Eggs.” Never knew what it meant but one of my favorite shows

Robert Eckelman

Aug 24, 20231 min read

Do people really feel about ads during their Streaming/CTV/OTT

Do people really feel about ads during their Streaming/CTV/OTT

Do people really feel about ads during their Streaming/CTV/OTT

Robert Eckelman

Aug 24, 20231 min read

Cable company sues HOA for not notifying or sharing the deals of a competing offer.

Robert Eckelman

Aug 23, 20231 min read

The build-up to the Cybertruck seems like a calculated move of pure Marketing & Advertising Genius

The build-up to the Cybertruck seems like a calculated move of pure Marketing & Advertising Genius

The build-up to the Cybertruck seems like a calculated move of pure Marketing & Advertising Genius

Robert Eckelman

Aug 20, 20232 min read

Comcast & Spectrum/Charter Monopoly on cable shattered years ago. Now they are losing high Speed

Comcast & Spectrum/Charter Monopoly on cable shattered years ago. Now they are losing high Speed

Comcast & Spectrum/Charter Monopoly on cable shattered years ago. Now they are losing high Speed

Robert Eckelman

Aug 18, 20231 min read

2023-2027 Traditional TV spending will fall by 4.4 Billion. Same Time CTV will grow by 15.8 Billion

2023-2027 Traditional TV spending will fall by 4.4 Billion. Same Time CTV will grow by 15.8 Billion

2023-2027 Traditional TV spending will fall by 4.4 Billion. Same Time CTV will grow by 15.8 Billion

Robert Eckelman

Aug 16, 20231 min read

What percent of US households are reachable through CTV? It depends what source you consult

Robert Eckelman

Aug 15, 20231 min read

Cable & Broadcast- two peas in a pod. Their business models have been impacted by CTV & Streaming

Cable & Broadcast- two peas in a pod. Their business models have been impacted by CTV & Streaming

Cable & Broadcast- two peas in a pod. Their business models have been impacted by CTV & Streaming

Robert Eckelman

Aug 11, 20231 min read

Acquire knowledge from others, learn from experience, and listen to Sam's wise words.

Robert Eckelman

Aug 10, 20231 min read

Love ChatGPT & Googles Search Generative Experience (SGE). I use them both as idea starters

Love ChatGPT & Googles Search Generative Experience (SGE). I use them both as idea starters

Love ChatGPT & Googles Search Generative Experience (SGE). I use them both as idea starters

Robert Eckelman

Aug 10, 20231 min read

Storm brewing in the TV/Streaming world. Like most arguments, it's about money, truf & jealousy

Storm brewing in the TV/Streaming world. Like most arguments, it's about money, truf & jealousy

Storm brewing in the TV/Streaming world. Like most arguments, it's about money, truf & jealousy

Robert Eckelman

Jul 31, 20232 min read

Bye Bye Birdie, it is a sign of the times.

Robert Eckelman

Jul 25, 20231 min read

When is the last time you read a printed newspaper?

When is the last time you read a printed newspaper?

When is the last time you read a printed newspaper?

Robert Eckelman

Jul 24, 20231 min read

"The measure of intelligence is the ability to change" - Albert Einstein

"The measure of intelligence is the ability to change" - Albert Einstein

"The measure of intelligence is the ability to change" - Albert Einstein

Robert Eckelman

Jul 20, 20231 min read

The velocity of growth & change in the CTV space is so intense I could make a post daily

The velocity of growth & change in the CTV space is so intense I could make a post daily

The velocity of growth & change in the CTV space is so intense I could make a post daily

Robert Eckelman

Jul 19, 20231 min read

Marketers & Advertisers are increasing their audience-based TV buying investments.

Marketers & Advertisers are increasing their audience-based TV buying investments.

Marketers & Advertisers are increasing their audience-based TV buying investments.

Robert Eckelman

Jul 18, 20232 min read

Mobile companies are now offering high-speed home internet. Will you consider their service?

Robert Eckelman

Jul 13, 20231 min read

Has the growth of CTV | Streaming the high number of Cable Cord Cutters surpassed your expectations?

Robert Eckelman

Jul 13, 20231 min read

I prefer Roku Devices but I always love a good deal. Fire TV Stick brand new $16.99

Robert Eckelman

Jun 28, 20231 min read

CTV = Connected TV | OTT = Over The Top TV

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