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This blog is about local CTV | OTT advertising. It is about successful marketing. Please enjoy, contribute and share.

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BMO Capital forecasts CTV Ad Investment to grow at 23% through 2030

Robert Eckelman

Jun 28, 2021
1 min

BMO Capital forecasts CTV Ad Investment to grow at 23% through 2030

Apple’s change to Identifier For advertisement (IDFA) less opt-out than thought

Robert Eckelman

Jun 25, 2021
1 min

Apple’s change to Identifier For advertisement (IDFA) less opt-out than thought

The third-party cookie, received a stay of execution. Google to support 3rd party cookies thru 2023

Robert Eckelman

Jun 24, 2021
1 min

The third-party cookie, received a stay of execution. Google to support 3rd party cookies thru 2023

Thoughts shared by Sam. I added a few from famous people, like Thomas Jefferson,

Robert Eckelman

Jun 17, 2021
1 min

Thoughts shared by Sam. I added a few from famous people, like Thomas Jefferson,

Robert Eckelman

Jun 13, 2021
1 min

“You can’t wait until life isn’t hard anymore before you decide to be happy,”- Jane Marczewski

I am happiest when I have nothing to do. That does not mean I do nothing.

Robert Eckelman

Jun 11, 2021
1 min

I am happiest when I have nothing to do. That does not mean I do nothing.

Great Ad for Cloos Eyewear, if you watched Tom Brady toss the Lombardi Trophy from boat to boat

Robert Eckelman

Jun 7, 2021
1 min

Great Ad for Cloos Eyewear, if you watched Tom Brady toss the Lombardi Trophy from boat to boat

Before you write your next ad, film your next scene, commit to your next cause,

Robert Eckelman

Jun 7, 2021
1 min

Before you write your next ad, film your next scene, commit to your next cause,

Largest US companies started small, by only a few people, with a vision for greatness, less than 46

Robert Eckelman

May 27, 2021
1 min

Largest US companies started small, by only a few people, with a vision for greatness, less than 46

Cord Cutting continuing to have a massive impact on the way we watch our favorite shows

Robert Eckelman

May 21, 2021
2 min

Cord Cutting continuing to have a massive impact on the way we watch our favorite shows

Always learning, consistently sharing, becoming better by the day.

Robert Eckelman

May 21, 2021
1 min

Always learning, consistently sharing, becoming better by the day.

Robert Eckelman

May 18, 2021
1 min

Jim Cramer, completely honest about what he thought of the AT&T Time Warner merger

Affirmation of thought, mindset, and success. May this post lead you to great outcomes-SISU

Robert Eckelman

May 18, 2021
1 min

Affirmation of thought, mindset, and success. May this post lead you to great outcomes-SISU

It’s official, another streaming powerhouse will be coming to a TV near you.

Robert Eckelman

May 17, 2021
1 min

It’s official, another streaming powerhouse will be coming to a TV near you.

The early bird gets the worm- Starting something early maximizes potential outcomes.

Robert Eckelman

May 12, 2021
3 min

The early bird gets the worm- Starting something early maximizes potential outcomes.

Many people see 7 as a lucky number. 8 is powerful also.

Robert Eckelman

May 7, 2021
1 min

Many people see 7 as a lucky number. 8 is powerful also.

Customer retention vs. customer acquisition. They're both important. What is your focus?

Robert Eckelman

Apr 27, 2021
2 min

Customer retention vs. customer acquisition. They're both important. What is your focus?

According to the Pew Research Center, Traditional Cable and Satellite now are at 56%

Robert Eckelman

Apr 21, 2021
1 min

According to the Pew Research Center, Traditional Cable and Satellite now are at 56%

Robert Eckelman

Apr 15, 2021
1 min

72% of U.S Brand Marketers & Agencies say CTV more effective than linear TV

We invest 10-15 hours a week learning so we can help my clients achieve the best CTV has to deliver

Robert Eckelman

Apr 14, 2021
1 min

We invest 10-15 hours a week learning so we can help my clients achieve the best CTV has to deliver

CTV = Connected TV | OTT = Over The Top TV

BLOG

This blog is about local CTV | OTT advertising. It is about successful marketing. Please enjoy, contribute and share.

BMO Capital forecasts CTV Ad Investment to grow at 23% through 2030

Apple’s change to Identifier For advertisement (IDFA) less opt-out than thought

The third-party cookie, received a stay of execution. Google to support 3rd party cookies thru 2023

Thoughts shared by Sam. I added a few from famous people, like Thomas Jefferson,

“You can’t wait until life isn’t hard anymore before you decide to be happy,”- Jane Marczewski

I am happiest when I have nothing to do. That does not mean I do nothing.

Great Ad for Cloos Eyewear, if you watched Tom Brady toss the Lombardi Trophy from boat to boat

Before you write your next ad, film your next scene, commit to your next cause,

Largest US companies started small, by only a few people, with a vision for greatness, less than 46

Cord Cutting continuing to have a massive impact on the way we watch our favorite shows

Always learning, consistently sharing, becoming better by the day.

Jim Cramer, completely honest about what he thought of the AT&T Time Warner merger

Affirmation of thought, mindset, and success. May this post lead you to great outcomes-SISU

It’s official, another streaming powerhouse will be coming to a TV near you.

The early bird gets the worm- Starting something early maximizes potential outcomes.

Many people see 7 as a lucky number. 8 is powerful also.

Customer retention vs. customer acquisition. They're both important. What is your focus?

According to the Pew Research Center, Traditional Cable and Satellite now are at 56%

72% of U.S Brand Marketers & Agencies say CTV more effective than linear TV

We invest 10-15 hours a week learning so we can help my clients achieve the best CTV has to deliver

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