#Streaming #CTV #OTT continues to rise while Cable & Satellite sink
vMVPDs (virtual cable companies) added 900,000 subscribers Q3 2022.
Q3 2022 was the 3rd best quarterly net adds ever.
According to the Leichtman Research Group (LRG).
Hulu + Live TV added 400,000 Q3
Sling added 214,000 Q3
FuboTV added 284,265 Q3
Cable & Satellite accelerated losses in Q3. Sinking like the Titanic (considered to be the greatest ship ever made when it was sent on its maiden voyage in 1912).
Top cable providers had a net loss of about 980,000 video subscribers. I have seen articles that indicate some cable companies are giving up on video to focus on broadband.
The cable losses included:
562,000 at Comcast
204,000 at Charter
90,000 at Cox.
400,000 at DirecTV
184,000 at Dish TV
96,000 at Verizon Fios
To those still clinging to the past, you can rearrange the chairs on the Titanic or try bailing ship. Me, I have just opted for a newer, better, vessel
Full article here