• Robert Eckelman

My personal brand has always been trust & brand trust matters. Adult say it influences big purchases

· Two-thirds of adults in the US say that trust in a brand has a great deal (31%) or a lot (37%) of influence on their decision when making a big purchase

. A brand is a word in the mind of a consumer

· Over time, this word takes on an entire meaning and will distinguish a product or service

See full post here https://bit.ly/2KxRYvh

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