• Robert Eckelman

Will the Growth of CTV | OTT viewership offset 2020 Political demand for local CTV | OTT advertising

Will the Growth of CTV | OTT viewership offset political demand for loca CTV | OTT advertising

Will the Growth of CTV | OTT viewership off set political demand for loca CTV | OTT advertising


How will CTV | OTT be impacted by the 2020 Elections?


I have had several clients ask me from an advertising standpoint will there CTV | OTT schedules be impacted.


If you are reading this please help....Comment | Share your opinion, not on politics, but how the 2020 advertising Tidal Wave  will impact CTV | OTT


I have been through 16+ Political cycles as a Manager or Account Executive in Television, Radio, & Cable. I definitely have some thoughts but I would like some feedback first.  


Based on the first 2 debates,

the number of issues

and the number of groups trying to steer the conversation,

it will be a wild ride


Climate Change

Healthcare

Gun Control

Healthcare

Woman's Rights to Choose 

Immigration

Green New Deal

Economic Inequality

Legalization of Marijuana


this is not about politics only how political advertising will impact local CTV | OTT advertising


Thank you 

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