Robert Eckelman

October 25, 2018

How Connected TV Will Impact All Media Buying and Its Pricing

Good article on ad exchanger by Jay Friedman of the Goodway group. I just thought I would share. https://adexchanger.com/tv-and-video/how...

April 30, 2026

Access. Accountability. Action You Are Not a Number

Scaling a business shouldn't mean sacrificing client relationships. Discover why the 'Efficiency Trap' of ticket systems can hurt B2B growth and how prioritizing direct access and accountability creates a competitive advantage in customer experience.

April 17, 2026

Build Unstoppable Momentum by Tackling Your Most Dreaded Task First

Every task you delay doesn’t disappear; it just weighs on you quietly until it drains your energy. Discover why the secret to a productive day isn't a better to-do list, it's having the discipline to tackle your most dreaded task the moment you sit down at your desk."

April 17, 2026

Monotasking is a superpower. Lean in to the task at hand, give it your full attention, complete it. Then move on.

Monotasking vs Multitasking: Why Focused Work Is the Real Productivity Superpower

April 10, 2026

Dont outspend your competition. Out think them

LAW on CTV is your strategic advantage to influencing an untapped market.