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How Connected TV Will Impact All Media Buying and Its Pricing

  • Writer: Robert Eckelman
    Robert Eckelman
  • Oct 25, 2018
  • 1 min read

Good article on ad exchanger by Jay Friedman of the Goodway group.

I just thought I would share.

https://adexchanger.com/tv-and-video/how-connected-tv-will-impact-all-media-buying-and-its-pricing/

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