Before you write your next ad, film your next scene, commit to your next cause,

take time to think about what consumers want. Here is a roadmap to success from Marketing Charts Give me product information Provide...

take time to think about what consumers want.

Here is a roadmap to success from Marketing Charts

Give me product information

Provide discounts/ special offers

Be entertaining

Teach me something new

Be relevant to me/ identity

Make me laugh

Give me personalized recommendations

Promote diversity and inclusivity

Raise awareness about a social or environmental cause

Show companies COVID-19 response

Here is how "With All Due Respect" lands 80% of the time

With all due respect…” = brace yourself

March 29, 2026

Beyond the CTV Hype: What Really Matters

In a muddy CTV landscape filled with bold claims and AI hype, success comes down to the people you trust. Discover the four pillars of successful partnerships and why one common professional phrase 'With all due respect' might be doing more harm than good to your business relationships

March 29, 2026

I’ll keep pedaling Until There’s a Cure for Multiple Sclerosis

Bike MS Suncoast Challenge 2026, we raised $553,000+ to fund a cure for multiple sclerosis. With nearly 1 million Americans affected, the mission continues and so will the miles.

March 26, 2026

Bike MS March 28, 2026, Lakewood Ranch, FL, Raising funds to Cure Multiple Sclerosis

I am riding in Bike MS 3/28/26 raising funds to cure MS