I made a random post about not defining CTV | OTT, just plan it into 2020. Minutes later I see this

Do these responsibilities fall to the linear TV team? Do they fall to the digital team? Does this distinction matter anymore?

https://www.emarketer.com/content/who-controls-connected-tv-ad-budgets

Link to my original post

https://www.connectadtv.com/post/don-t-worry-about-defining-ctv-ott-just-plan-it-into-2020-connectadtv-can-help